ISAM Knowledge Event 2009

On Friday the 23rd of October it was time for the sixth edition of the Knowledge Event, which was organized by the Institute for Sales and Account Management in cooperation with Professional Capital. During the Knowledge Event, that took place at the Domina Hotel in Rotterdam, five well respected speakers showed their vision in the field of sales and account management.

Ivo Opstelten, former mayor of Rotterdam (1999-2009), opened the event by explaining how he obtained the start of the Tour de France 2010. Next, Martin Nagelsmit, partner of the "Club van Delft Innovation ThinkNetWork" and young enterpreneur, told about the ambitions of his enterprise and the sharing and development of knowledge through student think tanks.

After the break it was Cees Werff's turn, CCO of the Van Ameyde Group, to talk about the building of a successfull commercial organization in insurance services. The last guest speaker of the day was Harald Swinkels, director of the Nederlandse Energie Maatschappij (Dutch Energy Company). His topic was the fast growth of his company and the process that enabled this growth. By sharing in a humoristic way his success stories, but also his failures, with the attendants, he obviously knew how to inspire the audience. Prof. Willem Verbeke Ph.D. closed the afternoon by telling about his latest results from different studies and practical experiences in the field of sales and account management, leadership, collective intelligence and fMRI.

Subsequently, it was time for a drink and dinner. As in previous years, this Knowledge Event could be considered very successful!